"Storytelling is humanity's oldest technology.
I master the tools of the current era."
I work at the intersection of art, technology, and human emotion — designing experiences that don't just reach audiences but change them. Over two decades, I've transformed physical spaces, digital platforms, and cultural moments into immersive worlds that move people to feel, think, and act differently.
As the creative force behind Arcadia Earth, I built one of the world's most recognized immersive environmental exhibitions — 1,000,000+ visitors across New York, Las Vegas, Ithra, and Toronto — and expanded it into a globally distributed fulldome film, A Vision for Tomorrow, reaching planetariums and dome venues worldwide.
My work spans the full creative spectrum: from TED main stage presentations on the metaverse as an educational tool, to brand activations for Verizon, WWF, and the United Nations; from sponsorship architectures that close major deals, to cinematic storytelling built in Unreal Engine with spatial sound design.
I'm drawn to visionary companies and brands that are ready to push the boundaries of how they communicate — those who understand that the most powerful message isn't delivered, it's experienced. If your brand is ready to evolve beyond conventional storytelling and meet your audience in a world they've never entered before, that's exactly where I do my best work.
Every tool I use — VR, AR, AI, fulldome film — is a means to one end: a human being standing inside a story, changed by it.
The technology evolves — my mission doesn't. Whether the canvas is a 20,000 sq ft warehouse or a 53-minute fulldome film, the question I always ask is the same: does this move people?
Not impressions. Not clicks. I measure success by whether people leave differently than they arrived — with a new perspective, a stronger conviction, or a memory they can't shake.
From a single room in New York to planetariums on four continents — I build every project to travel, to grow, and to outlast the moment it was made for.
If you're envisioning a landmark immersive experience, a VR/AR activation, a fulldome film, or a creative strategy that changes how your audience sees your brand — I want to hear about it.
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